Institute of Philosophy
http://philosophy.by/
220072, Republic of Belarus, Minsk, Surganova St. 1, bldg. 2
http://philosophy.by/
220072, Republic of Belarus, Minsk, Surganova St. 1, bldg. 2
Ethical examination of advertising and printed products
COUNTRY OF ORIGIN
BelarusIDENTIFIER
BO7591PUBLISHED
2023-09-14LAST UPDATE
2025-04-12DEADLINE
Linked profile in other language
Responsible
Nadzeya Ilyushenka
n.iliushenko@gmail.com
n.iliushenko@gmail.com
Summary
The Institute of Philosophy offers consumers services for the ethical examination of advertising and printed materials on the basis of an outsourcing agreement and/or subcontracting and is looking for partners interested in a distribution services agreement.
Description
We offer services for assessing compliance with the requirements of the legislation of the Republic of Belarus, departmental regulations in terms of moral and aesthetic requirements for advertising as a type of printed products and measures to create conditions for a systematic moral and aesthetic examination of advertising and publications in the press, preventing illegal methods of competitive struggle.
Ethical expertise assesses compliance with the norms of the legislation of the Republic of Belarus, the criteria of regulatory acts of the Ministry of Culture, the Ministry of Information, the Ministry of Trade and other departments in terms of moral and aesthetic requirements for advertising and printed products. The examination helps in solving legal and methodological issues related to the prevention of unacceptable methods of competitive struggle, manipulation of consciousness, dissemination of defamatory information, etc.
Leaflet "Ethical examination of advertising and printed products" Download. (in Rusian).
Launch of a new product, development of a strategy for its positioning on the market. Adaptation of advertising campaigns developed for other countries to the profile and needs of the Belarusian market. Conflict situations arising during the distribution of advertising information, PR publications. Conducting a comprehensive moral examination of advertising products and advertising campaigns. The expert and methodological system for studying the moral and aesthetic content of advertising and information products is used in the interests of the Ministry of Information, the Ministry of Trade, and the Ministry of Culture of the Republic of Belarus.
Information is posted in the "Album of Promising Developments of Organizations of the National Academy of Sciences of Belarus for the Real Sector of the Economy" (2023), pp. 388-389. (in Russian)
Ethical expertise assesses compliance with the norms of the legislation of the Republic of Belarus, the criteria of regulatory acts of the Ministry of Culture, the Ministry of Information, the Ministry of Trade and other departments in terms of moral and aesthetic requirements for advertising and printed products. The examination helps in solving legal and methodological issues related to the prevention of unacceptable methods of competitive struggle, manipulation of consciousness, dissemination of defamatory information, etc.
Leaflet "Ethical examination of advertising and printed products" Download. (in Rusian).
Launch of a new product, development of a strategy for its positioning on the market. Adaptation of advertising campaigns developed for other countries to the profile and needs of the Belarusian market. Conflict situations arising during the distribution of advertising information, PR publications. Conducting a comprehensive moral examination of advertising products and advertising campaigns. The expert and methodological system for studying the moral and aesthetic content of advertising and information products is used in the interests of the Ministry of Information, the Ministry of Trade, and the Ministry of Culture of the Republic of Belarus.
Information is posted in the "Album of Promising Developments of Organizations of the National Academy of Sciences of Belarus for the Real Sector of the Economy" (2023), pp. 388-389. (in Russian)
Advantages and Innovations
The services comply with international standards in the field of advertising communications expertise. For each expertise, a logically rigorous analytical material is prepared with reference to domestic and Western scientific sources, samples, precedents. The concepts of advertology and the theory of advertising communications, developments of the Institute of Philosophy of the National Academy of Sciences of Belarus in the field of humanitarian foundations for the formation of an information society, moral and aesthetic principles of state and social construction in the Republic of Belarus are applied.
According to the results of the research, no negative consequences were identified from conducting these studies.
The expert work is carried out based on many years of experience in research in the field of ethics and aesthetics of mass culture, national traditions, worldview and spirituality of the Belarusian people.
According to the results of the research, no negative consequences were identified from conducting these studies.
The expert work is carried out based on many years of experience in research in the field of ethics and aesthetics of mass culture, national traditions, worldview and spirituality of the Belarusian people.
Stage of development
Already on the market
Comments regarding stage of development
Ethical and aesthetic expertise of advertising and information products is in demand in the activities of departments within the framework of the implementation of control functions in the sphere of dissemination of advertising information by organizations and enterprises in disputes between business entities regarding advertising and PR publications.
Funding source
State budged
Internal
Internal
IPR status
Copyright
Exclusive rights
Secret know-how
Exclusive rights
Secret know-how
Sector group
Creative Industries
Tourism and Cultural Heritage
Tourism and Cultural Heritage
Client information
Type
R&D institution
Year established
1931
NACE keywords
J.63.99 - Other information service activities n.e.c.
M.72.20 - Research and experimental development on social sciences and humanities
M.74.90 - Other professional, scientific and technical activities n.e.c.
P.85.60 - Educational support activities
M.72.20 - Research and experimental development on social sciences and humanities
M.74.90 - Other professional, scientific and technical activities n.e.c.
P.85.60 - Educational support activities
Turnover (in EUR)
10-20M
Already engaged in transnational cooperation
Yes
Additional comments
The Institute of Philosophy is the only specialized scientific research institution in the field of philosophical knowledge in the Republic of Belarus. It organizes and coordinates research conducted in the country in the field of philosophy and related scientific disciplines, carries out examination of scientific projects and public initiatives, performs work and services of a methodological, expert, informational and educational nature under contracts with enterprises and organizations of the Republic of Belarus and foreign countries.
In the first decades of the 21st century, the Institute of Philosophy acquired the status of an authoritative scientific center in the Eastern European region for the development of methodology for innovative activities, scientific and humanitarian support for various spheres of public life. Its successes have been noted by a number of honorary national and international awards and prizes.
The Institute of Philosophy trains highly qualified scientific and teaching staff for philosophy departments throughout the republic in postgraduate and doctoral studies. The Institute accepts undergraduate, graduate and postgraduate students of higher educational institutions for internships. Both citizens of Belarus and foreign specialists undergo postgraduate studies and internships at the Institute: citizens of Russia, Turkmenistan, Iran, Libya and other countries.
The structure of the Institute includes five divisions. Four of them are of a fundamental nature: the Center for Philosophical, Methodological and Interdisciplinary Research, the Center for Social, Philosophical and Anthropological Research, the Center for Historical, Philosophical and Comparative Research, and the Center for Research on Globalization, Integration and Sociocultural Cooperation). Another division is of a scientific and practical nature and is focused on innovative projects - the Center for Knowledge and Competence Management.
The Institute of Philosophy takes part in the implementation of state scientific programs (supervises a block of tasks on philosophical topics), republican and international fundamental research, and innovative projects. On average, 20-30 research topics are completed per calendar year over a two- or five-year cycle. Their range of issues covers:
- topical issues of modern epistemology, logic, methodology of science and interdisciplinary research;
- social and philosophical research, including topical issues of human philosophy, social ecology, ethics and spirituality of modern society;
- philosophical and methodological problems of information and knowledge management, engineering and technology in the post-industrial, information society;
- philosophical problems of religious consciousness and interfaith relations;
- history of philosophy and spiritual culture of Belarus; comparative studies in the field of the history of Belarusian philosophy and intellectual culture of the states of Europe and Asia;
- study of strategic directions of interstate and intercultural cooperation;
- expert and analytical support for integration projects in the Eurasian space (Union State of Belarus - Russia, EAEU, Silk Road Economic Belt).
Based on the results of the scientific activities of the Institute of Philosophy, a package of information, analytical, expert and educational products and services has been developed. Its advantage is the embodied developments of academic science in the field of logic, methodology, systemology of administrative and production processes, methods of effective personnel and marketing activities, educational and upbringing work.
The Institute of Philosophy actively participates in international scientific cooperation, primarily in the post-Soviet space. In recent years, joint research projects have been carried out with scientific and educational institutions in Russia, Ukraine, Moldova, Kazakhstan, Lithuania, Latvia, Poland, Bulgaria, Germany, and Slovakia.
In the first decades of the 21st century, the Institute of Philosophy acquired the status of an authoritative scientific center in the Eastern European region for the development of methodology for innovative activities, scientific and humanitarian support for various spheres of public life. Its successes have been noted by a number of honorary national and international awards and prizes.
The Institute of Philosophy trains highly qualified scientific and teaching staff for philosophy departments throughout the republic in postgraduate and doctoral studies. The Institute accepts undergraduate, graduate and postgraduate students of higher educational institutions for internships. Both citizens of Belarus and foreign specialists undergo postgraduate studies and internships at the Institute: citizens of Russia, Turkmenistan, Iran, Libya and other countries.
The structure of the Institute includes five divisions. Four of them are of a fundamental nature: the Center for Philosophical, Methodological and Interdisciplinary Research, the Center for Social, Philosophical and Anthropological Research, the Center for Historical, Philosophical and Comparative Research, and the Center for Research on Globalization, Integration and Sociocultural Cooperation). Another division is of a scientific and practical nature and is focused on innovative projects - the Center for Knowledge and Competence Management.
The Institute of Philosophy takes part in the implementation of state scientific programs (supervises a block of tasks on philosophical topics), republican and international fundamental research, and innovative projects. On average, 20-30 research topics are completed per calendar year over a two- or five-year cycle. Their range of issues covers:
- topical issues of modern epistemology, logic, methodology of science and interdisciplinary research;
- social and philosophical research, including topical issues of human philosophy, social ecology, ethics and spirituality of modern society;
- philosophical and methodological problems of information and knowledge management, engineering and technology in the post-industrial, information society;
- philosophical problems of religious consciousness and interfaith relations;
- history of philosophy and spiritual culture of Belarus; comparative studies in the field of the history of Belarusian philosophy and intellectual culture of the states of Europe and Asia;
- study of strategic directions of interstate and intercultural cooperation;
- expert and analytical support for integration projects in the Eurasian space (Union State of Belarus - Russia, EAEU, Silk Road Economic Belt).
Based on the results of the scientific activities of the Institute of Philosophy, a package of information, analytical, expert and educational products and services has been developed. Its advantage is the embodied developments of academic science in the field of logic, methodology, systemology of administrative and production processes, methods of effective personnel and marketing activities, educational and upbringing work.
The Institute of Philosophy actively participates in international scientific cooperation, primarily in the post-Soviet space. In recent years, joint research projects have been carried out with scientific and educational institutions in Russia, Ukraine, Moldova, Kazakhstan, Lithuania, Latvia, Poland, Bulgaria, Germany, and Slovakia.
Languages spoken
English
Russian
Russian
Information about partnership
Type of partnership considered
Distribution services agreement
Outsourcing agreement
Subcontracting
Outsourcing agreement
Subcontracting
Type and role of partner sought
Consumers interested in purchasing services for ethical examination of advertising and printed products under an outsourcing agreement and/or subcontracting.
Partners interested in purchasing services for ethical examination of advertising and printed products under a distribution services agreement.
Partners interested in purchasing services for ethical examination of advertising and printed products under a distribution services agreement.
Type and size of partner sought
> 500 MNE
> 500
251-500
SME 51-250
SME 11-50
SME <= 10
R&D Institution
University
Sole proprietor
> 500
251-500
SME 51-250
SME 11-50
SME <= 10
R&D Institution
University
Sole proprietor
Attachments
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Statistics since 14.09.2023 18:01:01
Statistics since 14.09.2023 18:01:01